Four points of the compassCustomers have transformed their expectations from vendors, but your competitors haven’t caught on yet. They’re still using antiquated sales strategies, push-marketing that doesn’t resonate with prospects and under-budgeted support that frustrates customers. You have an opportunity to grow faster, take more market-share or secure a market-leader position, but only if the company can make the right decisions quickly. To win the prize you’ll need different departments to work together as a team and to consistently deliver on the customer’s expectations throughout their life-cycle.

New Business Strategies has more than two decades of experience helping B2B technology companies grow faster by building enduring, engaging and profitable relationships with Fortune 1000 customers. Our services are focused on dramatically improving the ROI and performance of sales, marketing, and support teams. We offer structured consulting products with clear deliverables and milestones for market-intelligence, strategic planning, M&A, corporate culture and customer experience.

Sellers’ Compass™ Services help our clients build profitable customer relationships by aligning the organization with the buyer’s perspective throughout their lifecycle. We help teams map the buyer’s journey from initial awareness to evangelism. Then we bridge the gaps between what the buyer was expecting at each step of their lifecycle and the vendor’s processes, culture and strategy. Sellers’ Compass users are equipped to build trust, preference and loyalty among buyers that creates more consistent and faster-growing revenue pipelines.

Strategy & Planning Services help clients craft business plans, complete annual planning or develop market strategies. Our strategy and planning services are pragmatic and based on aligning with our clients’ core competencies, buyers’ journeys, and market dynamics.

Intelligence Services helps our clients get on top of early market and competitive moves. By delivering a steady stream of customized market analysis and recommendations we help our clients proactively respond to emerging buyer, market and competitive shifts.

FastStart Services provides a jump start on results. We help clients quickly create a compelling story about their solution, start aligning sales and marketing teams, and plan a product launch to redefine the market’s playing field.

Our approach is to focus on ensuring your success while building your team’s skills, so that future projects can be done by your staff independently. We offer a structured methodology and clear deliverables for all our service areas. Check out some of our recent engagements and what our clients have to say.