New Business Strategies is a customer engagement and strategy consulting firm focused on helping B2B and B2B2C companies to become customer-led organizations.

Our clients see measurable improvement in their customer retention rates and achieve more predictable revenue by understanding and operationalizing the expectations of their target markets.   Becoming a customer-led organization doesn’t require black magic, complicated methodologies or huge teams of consultants. It comes down to aligning processes, culture, and technology to outward to what drives value in the eyes of the customer.

Our clients have increased revenues by 20+% by aligning their processes to their customer decision journeys.

Our process isn’t scary or full of risk. Using our Sellers Compass™ methodology, we help clients identify and deliver the experiences their customers expect. We deliver quick, measurable results through our four-step process, and our team’s over three decades of experience in customer engagement, sales and marketing, strategy technology, and process improvement.

Based in Silicon Valley, CA and Fort Lauderdale, FL, we have been helping clients across three continents to achieve their business objectives.  Our clients include Selligent, PayScalethe Gordian Group, Good Technology, DNN Corporation, Lithium Technologies, DIPACO, Santa Clara University, MacFarlane Partners, TriTool and the Great Place To Work Institute.